AI-powered boutique strategy consultancy from Munich

The next generation of consulting.

LEADBeyond combines the experience of McKinsey and Roland Berger with the possibilities of artificial intelligence. We take strategy, leadership and talent further, together – for a future that starts now.

Formerly

  • McKinsey & Company
  • Roland Berger
  • The London School of Economics and Political Science
  • Harvard Kennedy School

Trusted by corporations, consultancies, associations and institutions

  • FTI-Andersch
  • adidas
  • Hapag-Lloyd
  • enomyc
  • German Olympic Sports Confederation (DOSB)
  • ClassiCon
  • Husqvarna
  • reneo
  • BIT Capital
  • 1KOMMA5°
  • Nunatak Digital Growth Advisors
  • Zehnder
  • Federal Chancellor Helmut Schmidt Foundation
  • LandesSportBund Niedersachsen (Lower Saxony State Sports Federation)
  • Quartierkraft
  • Emeria
  • Ministry of Higher Education and Scientific Research, UAE

What we stand for

Impact partner for strategy, leadership and talent. We stay until it works.

15+years of top-tier consulting at McKinsey & Company and Roland Berger

AI-powered

A new kind of consulting.

AI changes not only the pace but consulting itself: facts instead of assumptions, calculated scenarios instead of gut feeling, tools that stay after the project. The judgement calls are made by experienced consultants.

01DiagnosisThousands of data points, one clear picture

The founders

Two partners. Every engagement led personally.

Frederic Rupprecht and Jonathan M. Günak work on every engagement themselves and are your contacts from the first conversation to the result.

Formerly

  • McKinsey & Company
  • Roland Berger
  • The London School of Economics and Political Science
  • Harvard Kennedy School
Portrait of Frederic Rupprecht

Frederic Rupprecht

Co-founder & Managing Director

  • Former Associate Partner, McKinsey & Company
LinkedIn

Profile

Co-Founder of LEADBeyond and former Associate Partner at McKinsey & Company, Frederic has credentials from Harvard and the European Business School. He excels in delivering results through meticulous assessments and insights, blending analytical thinking with forward-looking strategies to inspire and motivate teams.

Portrait of Jonathan M. Günak

Jonathan M. Günak

Co-founder & Managing Director

  • Former Principal, Roland Berger
  • Former member of the Technology Council, Dürr AG
LinkedIn

Profile

Co-Founder of LEADBeyond and former Principal at Roland Berger, Jonathan advises globally in advanced industries and the public sector. With expertise in strategy, digital innovation, and agile transformation, he drives digital-savvy culture and change initiatives from executive-level strategy to shopfloor operations.

Our services

Three building blocks.
One ambition: impact.

Three building blocks that interlock. Together they deliver what classic consultancies rarely do: strategy that gets implemented. People who carry it. And the leaders who are still missing.

01

Accelerate

Strategy & implementation consulting

Classic top-tier strategy consulting without the pyramid. From diagnosis through strategy to implementation, senior-led and accelerated by AI. We stay until the result is in place.

  • Strategy
  • Transformation & implementation
  • Digital & AI
  • M&A support
To the tools

02

Empower

Trainings & enablement programmes

We train the consultants of leading firms, from analyst to partner level. End-to-end programmes, our own diagnostics and trainers who know the pressure from their own practice.

Two products of our own, try them interactively further down.

To the platforms

03

Recruit

Executive Search

Selective, personal and backed by a network built over more than 15 years of top-tier consulting. We fill the positions that make the difference, across industries and with the diagnostics from Empower behind us.

  • Executive Search
  • Interim Search
  • Talent Acquisition
  • Talent Intelligence
How we search
  1. 01Accelerate
  2. 02Empower
  3. 03Recruit

Accelerate · Deep Dive

Strategy that adds up.
Tools that stay.

A strategy holds when it rests on facts that anyone can recalculate. That is why we deliver the tool along with it: a new kind of analysis and AI applications that make your company noticeably faster.

A new kind of analysis

Numbers, data, facts: live instead of on slides.

Instead of a slide deck that goes out of date after the project, we build a calculation model with a cockpit. Every number is derived and backed up, every scenario calculated at the push of a button, every assumption visible. Management decides on facts, and the tool stays in-house.

  • Every number with source and quality grade
  • Scenarios at the push of a button
  • Stays after the project
Executive dashboard with market volume 2030, new build, modernisation, replacement demand and winnable share
Market volume 2030, live from the model
Calculation path: from the building stock through new build, modernisation and replacement to the winnable share
Every calculation step open, from stock to share
Value pools: market value by segment and route to market, with annual growth
Where the value lies and where it grows
Fact base: key figures with source, date and quality grade
Every number with source, date and quality grade

Impressions, not a project example. Real views from an ongoing engagement, so you can see how we work. Client, industry and all values are altered.

AI applications

Tailor-made mini apps that make your company 10x faster.

No off-the-shelf platform, but exactly the application your process needs. We build it in weeks instead of years, compatible with Microsoft, SAP, Salesforce and your data. Your core systems stay in the lead, AI takes over the routine.

Compatible with

  • Microsoft
  • SAP
  • Salesforce

What you gain

Solve problems where they arise. With the latest AI models, sustainably in-house.

10x

faster to go-live

Proven patterns instead of starting from scratch: productive in weeks, not years.

100%

handover-ready

Code, data and know-how can be fully handed over to your team. You choose the operating model.

  • 01Handover
  • 02Co-development
  • 03Managed

0

system breaks

Microsoft, SAP and Salesforce stay in the lead. No new platform, no new dependency.

  • Microsoft
  • SAP
  • Salesforce
  • Your data

Example 01 · Order intake

Intake automation

Orders arrive by email, PDF or Excel. The AI reads them, matches customer, items and prices against the system and presents the finished order for approval. People only check what stands out.

What it delivers

  • No more manual typing
  • Fewer errors in orders
  • Orders in the system faster

Example 02 · Resource planning

Staffing engine

A project request comes in, and the engine knows the skills, experience and availability of every employee. Within minutes a suitable team is ready, with the reasons and confirmed in one click.

What it delivers

  • Teams in minutes, not days
  • Better utilisation
  • Traceable decisions

And wherever routine eats up time:

  • Proposals
  • Contract review
  • Reporting
  • Knowledge search
  • Onboarding
  • Forecasting
  • Invoice checking

Selected references

Three engagements. Three worlds.

A global corporation, the umbrella body of German sport and a ministry: strategy and implementation that hold in very different organisations.

  • adidas logo on a glass office façade
    IT · Business Partneringadidas

    A Source-to-Pay IT team: technically strong, yet the business's last call – an order-taker, not a partner.

    Diagnosed the IT–business gap from both sides, then ran the reset that turned it into named commitments.

    From delivery reflex to business-first partner.

  • DOSB logo with the Olympic rings next to two players at gaming PCs
    Sport · Olympic EsportsDOSB

    The Olympic Esports Games are coming: sport and the games industry needed one shared path to German participation.

    Led the workshop at the DOSB in Frankfurt with ESBD, game, the esports player foundation and Deutsche Sport Marketing: who brings which expertise? ESBD thanked us for the “rigorous workshop facilitation”.

    Five players, one goal: Germany at the Olympic Esports Games.

  • Illustration: digital education services in the United Arab Emirates
    GovernmentMoHESR · UAE

    35 fragmented citizen and business services stood between a national digital-transformation portfolio and vendor delivery.

    Redesigned 35 G2B/G2C services into 18 coherent, user-centric journeys; ran the full IT vendor PMO and BRD development.

    A national portfolio, RFP-ready.

  1. 01Accelerate
  2. 02Empower
  3. 03Recruit

Empower · Deep Dive

Trainings and two platforms.
Development you can measure.

Our trainings develop leadership along three pillars. LEADBeyond 360° shows why leadership works or tips over under pressure. ValueScore makes performance fairly comparable. Everything is built in-house and fits together.

Trainings & leadership programmes

One architecture. Three pillars that carry each other.

Our trainings for leaders and consultants follow one model. The three pillars do not stand side by side, they interlock: if you cannot steer yourself, you cannot lead a team. If you do not lead a team, you will not move change. And if you move change, you are thrown back on your own stance.

Three pillars, one cycle

Everything is connected.

The pillars are not a pick-and-mix kit. Leading yourself enables leading a team, leading a team enables change, and change throws you back on your own stance. That is why all three appear at every career stage, just weighted differently.

  • Lead Self is the foundation.
  • Lead Others is the multiplier.
  • Lead Change is the mission.

Hover over a pillar or tap it.

Pillar 1 · Leading yourself

Lead Self

Steer your mind, emotions and priorities, especially when the pressure is highest. Without this foundation neither of the other pillars holds.

  • Self-awareness & emotional intelligence
  • Prioritisation, time and stress management
  • Personal impact & confident presence
  • Resilience and handling peak workloads
  • Personal development agenda

Feeds into Lead Others: If you know your own patterns, you recognise them in your team and lead people differently instead of the same.

Pillar 2 · Leading others

Lead Others

Understand team dynamics, hand over responsibility and get people moving, even without formal authority.

  • Personality types & team dynamics (MBTI)
  • The art of feedback & Radical Candor
  • Delegation, Accountability & Skill-Will
  • Resolving conflict and difficult conversations
  • Becoming a coach and mentor

Feeds into Lead Change: No one drives change alone. It needs a team that carries it and stakeholders you can reach.

Pillar 3 · Leading change

Lead Change

Push initiatives through, navigate resistance and steer organisations through change.

  • Communicating with impact & storylining
  • Courageous Conversations & client relationships
  • Power, micropolitics and influence
  • Adaptive leadership in a dynamic environment
  • Change Management & Consultative Selling

Feeds back into Lead Self: Withstanding resistance and navigating ambiguity takes you to your own limits. The circle closes.

Plus the consulting craft

  • Problem Solving & Hypothesis TreesPyramid principle, issue trees, storylining and charts that make the point.
  • Effective Client InteractionsPrecise data requests, effective agendas, structured interviews and confident board meetings.
  • Data Science & ModellingData analysis, advanced analytics, business cases and financial modelling.

The leadership journey

With every stage the weight shifts: away from your own output, towards impact through others.

All three pillars accompany every career stage. The shares show where development pays off at each stage.

“Solid craft, clear head.”

  • Lead Self60%Handle time pressure and project cadence · Focus and self-organisation · Work in distributed teams
  • Lead Others25%Give and receive feedback · Communicate clearly, spoken and written · Lead client conversations with confidence
  • Lead Change15%Get results to the point · Feed observations back to the team

“Lead before the title says so.”

  • Lead Self40%Personal working style and presence · Understand delegation and overcome the reluctance to do it
  • Lead Others35%Secure quality in the team · Assess skill and will · First leadership moments in day-to-day project work
  • Lead Change25%Read stakeholder interests systematically · Prepare difficult client conversations

“From your own output to steering others.”

  • Lead Self20%Your own leadership identity and style · Show authority without forced dominance · Impact under pressure
  • Lead Others40%Lead former peers · Shift from solving problems to enabling others · Steer expectations, quality and pace
  • Lead Change40%Take a stand, even without formal authority · Build a storyline with decision-makers · Navigate resistance and interests

“Win mandates, shape culture.”

  • Lead Self15%Your own leadership ambition and purpose · Withstand ambiguity and constant pressure
  • Lead Others30%Embed a feedback culture across levels · Develop project leads systematically
  • Lead Change55%Build trust and relationships with clients · Shape change in organisations

LEADBeyond 360°

The leadership diagnostic that shows why leadership tips over under pressure.

Visit the platform

01 · Perspectives

One picture from four directions.

Self, supervisors, peers and direct reports give anonymous feedback. A group is only shown separately once a minimum number of responses is reached; HR sees progress, never individual results.

02 · Six measurement layers

We measure why leadership happens.

Classic 360° feedback captures behaviour and impact. Our model also connects beliefs, capabilities and stress triggers, with wellbeing as an energy buffer across all layers.

03 · Twelve dimensions

Three pillars, twelve dimensions, one clear profile.

Behind the twelve dimensions stand three pillars: self-leadership, leading teams and leading change, with four dimensions each. The radar overlays self-image and others’ view and reveals blind spots.

04 · Leadership Score

One metric that shows which way leadership tips.

The Leadership Orientation Ratio relates progressive strengths to limiting tendencies, benchmarked against boutique consulting. Plus Outcome Effectiveness, Followership and Wellbeing.

05 · Result

A report that opens the conversation.

A dashboard with twelve views. Every report is reviewed by a LEADBeyond consultant before release. Hosted in Frankfurt am Main.

Visit the platform

Inspired by

Built on the leading concepts of leadership research.

Every measurement module draws on work that has shaped leadership research. From it we derive what we measure and how we read it.

BeliefConvictions

Developmental psychology

Robert Kegan

In Over Our Heads, 1994

Beliefs determine what a leader perceives as reality. That is why beliefs are a measurement layer of their own for us.

Unconscious conflicts

Robert Kegan & Lisa Lahey

Immunity to Change, 2009

Only a new belief changes leadership for good. That is why we measure the progressive and the limiting side together.

CompetenceAbilities

Self-efficacy

Albert Bandura

Self-Efficacy, 1997

Knowing is not doing. The gap between capability and behaviour shows untapped potential and the lever for development.

BehaviorVisible conduct

Blind spots

Leanne Atwater & Francis Yammarino

Self-Other Agreement, 1992

Self-image and others’ view compared: we predict perception gaps and test them against the data.

Leadership & business success

Robert Anderson & William Adams

Mastering Leadership, 2016

The basis of the Leadership Orientation Ratio: progressive versus limiting leadership, with benchmark.

TriggerPressure points

Defence mechanisms

Manfred Kets de Vries

The Leadership Mystique, 2006

Seven limiting tendencies, grouped into five defence patterns: diagnostically deep without becoming clinical.

Adaptive leadership

Ronald Heifetz et al.

The Practice of Adaptive Leadership, 2009

When does leadership tip over under pressure? Ten trigger items reveal the situations in which regression sets in.

5/5

Consistently 5 out of 5 stars in the feedback on our programmes.

Resonance

In use at leading consultancies.

Annual training waves and 360° assessments for more than 100 leaders, from analyst to partner level.

ValueScore

Performance.
Calibrated.
Rewarded.

Every appraisal, every project, every rater on one scale. ValueScore removes leniency and severity and turns fair scores directly into final rating, promotion and bonus.

  1. AssessRating against concrete behaviour, with anchors for each level and criterion.
  2. CalibrateLeniency and severity are detected statistically and corrected.
  3. DecideFinal rating, promotion and bonus from normalised scores.
Visit the platform
Raw scores: three raters, three yardsticks
Synthetic data: 60 ratings from three raters. Rater A rates more leniently, B more strictly. ValueScore removes the effect.
  • Assess Nudge against score inflation
  • Calibrate Rater effects with 95% confidence interval
  • Decide The calibration round on one page
  1. 01Accelerate
  2. 02Empower
  3. 03Recruit

Recruit · Deep Dive

Headhunting,
reinvented.

Classic search starts with a list of names. Ours starts with a map of the entire market. Our own tools show who really fits and help win exactly those people: personal, precise and transparent for you at all times.

Talent Intelligence

From the whole market to the right person.

  • A market map instead of a list of names
  • Fit score along your criteria
  • A live dashboard for every engagement
Illustrative view with synthetic data.

Profile dashboard

Every profile assessed in seconds. Fair, comparable, shared.

Everything that decides on a profile is on one page. Ratings are given by click or keyboard along the same weighted criteria, and the fit score updates live. The shortlist comes from a shared yardstick, not from gut feeling.

  • Weighted criteria per engagement
  • Rate with shortcuts: 1–5, S for shortlist
  • One shared view for you and us, in real time

Try it: click the dots, or select the window and use the keys.

    Illustrative view with synthetic profiles.

    Voices from projects and programmes

    What clients and participants say.

    Their analytical diligence and proactive drive in developing our new distribution strategy for mower models were impressive. The recommendations for local retailers were spot on.
    AccelerateNiclas HurtadoDirector Business Development Sales & Service EPAC, Husqvarna Deutschland GmbH
    Frederic and Jonathan’s leadership training was transformative, enhancing our team dynamics, communication and leadership skills. Their innovative approach directly improved our daily business effectiveness at Whiteshield.
    EmpowerMerthe WeusthuisWhiteshield Academy Lead
    Their entrepreneurial mindset and acumen were crucial in securing significant financing quickly. We couldn’t have done it without them.
    AccelerateLennart BörnerCEO, CONDO GmbH
    The sales training program was a game changer for me. It honed my skills, boosted my confidence, and equipped me with the tools to sell and cold-call more effectively.
    EmpowerSteve BuddeSenior Sales Manager, ONOMOTION GmbH

    Lead beyond the ordinary

    Change starts with
    a conversation.

    30 minutes, no pitch. We listen, ask the right questions and tell you honestly whether and how we can help.

    LEADBeyond GmbH · Tölzer Str. 1 · 82031 Grünwald near Munich